Startups as Toys to Mask Threats and Have Happy Customers

If you give people a tool and tell them it will perfectly solve an important problem, any imperfection in the tool is going to make them angry. If you give someone a toy and say “Look what I made! Isn’t it fun? It kinda does this thing.” then you’ve set yourself up for a positive reaction. It’s much easier to beat low expectations than high ones, so you’ve materially increased your chances at having a happy user. [...] The second thing that goes wrong when you take your toy too ...

 What Newborns Hear and Learn in the Womb

Another experiment, however, proves that babies really do imprint on auditory experiences while still in the womb. In this case, mothers were asked to read a particular story aloud, twice a day, during the last six weeks of pregnancy. The story was by Dr. Seuss again, this time The Cat in the Hat, and it was estimated that the babies spent a total of about five hours listening to it in the womb. Shortly after birth, they were tested to see whether they preferred listening to their mothers rea...